Privacy Policy.

We respect your privacy. This Privacy Policy is designed to explain how we collect, store, use, share, and protect your personal information you provide to us.

This Privacy Policy describes how your personal information is collected, stored, and used when you visit or communicate with altitude ("us", "we") offline, online, and specifically through and (the “Site”).

This policy was last updated: January 29, 2019

Personal Information We Collect.

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit

- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

- “Beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Most browsers are set to accept cookies by default. If you wish to disable cookies, you may do so through your individual browser options. However, this may affect your ability to use our Site. More detailed information about cookie management with specific web browsers can be found at the browsers’ respective websites. General information on cookies can be found at:

By continuing to use our website and not disabling cookies on your browser, you are consenting to our use of cookies in accordance with this policy.

Additionally when we communicate with you, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, bank transfer numbers, e-transfer accounts, and paypal accounts) email address, and phone number. We refer to this information as “Contact Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Contact Information.

Back to top

How Do We Use Your Information?

We use the Contact Information that we collect generally to fulfill any communications and provide services (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Contact Information to:

- Communicate with you;

- Screen our communications and potential clients for potential risk or fraud; and

- When in line with the preferences you have shared with us, provide you with email campaigns, advertisements, and information relating to our services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns). We may also use the Device Information to deliver advertising and/or retargeting campaigns through ad networks such as Google AdWords and Facebook Ads; however at this time we do not.

Back to top

Sharing Your Information.

We share your Personal Information with third parties to help us communicate with you and/or provide our services, as described above. For example, we use Wave Apps to power our Invoicing and Payment processing. Learn more about how Wave uses your Personal Information here:

We also use Mailchimp to assist in delivering our email marketing campaigns and client management. To read how Mailchimp handles Personal Information go here:

As well Typeform helps us in delivering our project feedback surveys. To read Typeform's privacy policies go here:

We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: You can also opt-out of Google Analytics here:

We will never sell your Personal Information.

Finally, we may also be forced to share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Back to top

Behavioural Advertising.

As described above, we may use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at

You can opt out of targeted advertising by visiting:

- Google:

- Facebook:

Additionally, you can opt out of these services and more by visiting the Digital Advertising Alliance’s opt-out portal at:

Back to top

Do Not Track.

Please note that if we detect you have “Do Not Track” activated in your browser, we will not ask for tracking data from you. However, data collection from forms, email, and on-site chat you actively participate in are not covered under Do Not Track.

As an added benefit to all visitors to our Site, we anonymize all IP addresses that are tracked with Google Analytics.

Back to top

Your GDPR Rights.

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill communication or projects we might have with you (for example if you use our contact forms), or otherwise to pursue our legitimate business interests. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

Back to top

Data Retention.

When you communicate with us through the Site or other means, we will maintain your Contact Information for our records unless and until you ask us to delete this information.

Back to top


We may update this privacy policy from time to time in order to reflect changes to our practices or for other operational, legal or regulatory reasons. The update date is provided at the top of the Privacy Policy.

Back to top

Contact Information.

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at hello(at) or by mail using the details provided below:

78 George St, Suite 204
Ottawa, Ontario
K1N 0A8

Back to top

Still Have Questions? Contact Us